Technology infiltrated many of the facets of wedding planning over the past decade, from registries to ring design to vendor organization. And rightly so — weddings, just in the United States, are a $76 billion industry.
Within that sector, Poppy is one of the startups smelling success with its proprietary technology for the booking and fulfillment of wedding flowers, a $5 billion opportunity in itself, according to Cameron Hardesty, founder and CEO of Poppy. Read more here.